Have you ever wanted to find out what your competition is doing on Facebook? Not just what they’re posting but a sneaky look at how they’re performing? Well, we have news for you. You can track and find out all their secrets (including the exact emails...
Keyword research is the process of finding all of the possible words, phrases and search engine queries which may be relevant to your business and your customers in order to develop a keyword strategy. It’s one of the basic tools used to rank higher on Google and...
Since you’re on this page, you must be looking for some blog writing tips to turn your next piece of writing into a successful blog. You’re in the right place! In this article we’re going to give you the ultimate guide to writing a great blog post that’ll cut...
What is SEO and why hire an SEO agency? SEO stands for “Search Engine Optimization.” In simple terms, it is the process of affecting the visibility of a website in a search engine’s unpaid results when people search for products or services related to a business....
What is Metadata? Metadata is the information that is kept in a webpage’s HTML code that helps search engines interpret the page and determine the page’s relevance. In simple terms, metadata is data that describes other data of your content or website. Generally...
Looking to create the perfect marketing strategy, but not sure whether to go with digital or traditional marketing? Wondering what benefits might digital marketing tactics offer compared to traditional ones? Well, you’re not alone. Selecting the right marketing...
Do you want to gain more visibility for your business through influencers? If your answer to this question is yes, by now you must be aware of one of the most trending marketing tactics of recent years – Influencer Marketing. And if you’re struggling to navigate...
So, you have a business. And while your website is essentially the digital storefront of your business, the homepage is the first impression it makes on a potential customer. Now what makes a successful Homepage? Although the overall design of a website is important;...
Are you looking to learn digital marketing? Maybe you’ve heard these days it’s necessary to focus on digital marketing but found the term vague or confusing. Starting from big brands to startups, with businesses going the digital route and focusing on creating a...
Conversational marketing is a buzzword taking its place in the marketing industry. If you’re wondering how exactly conversational marketing works, how it’s being used to boost online sales, why it’s so important in 2021, and where it fits in with the world of inbound...
The critical link in your SEO strategy: internal links and external links. What’s the difference between the two and how can you use them to your advantage to skyrocket traffic to your website? Here’s the shortest, comprehensive guide you’ll find on the world wide...
Head keywords, otherwise known as ‘head term’ are popular, highly competitive keywords that drive high search volume. Conversely, long tail keywords can be defined as keywords that’re typically lengthier, account for less traffic, more specific and are less...
The ultimate goal of every marketing effort is generating traffic and leads. And blogs are a popular, effective, and affordable way to bring people to your digital domain and to do just that. According to HubSpot blogging businesses experience 126% higher lead growth...
Imagine you’ve just started your new business. Launched the business online and now looking for ways to bring traffic and land your first sales. Pay Per Click (PPC) can be a great way to reach those desired new customers, build an effective ad strategy and grow your...